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Notiziario Marketpress di
Lunedì 15 Novembre 1999 |
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EUROPRIX GALA IN TAMPERE: PRESENTING EUROPE’S BEST IN MULTIMEDIA! WINNERS OF THE EUROPRIX MULTIMEDIAART
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Milano, 15 novembre 1999 - The final step of the evaluation of what is best practise in multimedia has been done: The winners of Europrix Multimediaart, Europe’s major multimedia contest, are definitely certain. The producers and their outstanding products will be presented at the Europrix Gala in Finland on November 21. The winners are confidential and are announced officially at the Gala event where all the nominees are invited to experience with mounting excitement the grand jury´s decision. The Gala will take place at a most dignified location, the Theatre of Tampere, on the occasion of the Finnish Eu Presidency. The Europrix 99 contest was started at Milia in Cannes and was promoted to producers in 32 countries. 442 entries from 28 countries were evaluated by a international jury of 44 top multimedia experts from all over Europe. The 28 nominees from all over Europe were publicly presented at the opening day of the worlds largest content fair, the Frankfurt Book Fair. The event convinced the public with the high quality of the products together with the professional presentation of the products. The Europrix nominees from all of Europe were attending this event and had the possibility to use this big event for business contacts and exchange of ideas and know-how. Details about the licence rights are available though s special catalogue and via the web site of the Europrix. 50. 000 Cd-roms, special catalogues presenting Europe’s Best in Multimedia and the Europe’s Top Talent and the Web Showcase promote the nominated products and increase their marketing outreach. The coming Europrix Gala will now honour and celebrate the best of each category as well as an overall winner. The Europrix 99 was advertised for the categories: Knowledge & Discovery, Bringing European Culture to the Digital World, Supporting Sme’s in the Marketplace, Improving Democracy with Multimedia, Serving Multilingual Europe, First Steps in Multimedia and the Special Competition: Students’ Award. The Gala is broadcasted Europe-wide by the Finnish Tv corporation Yle and guarantees Europe-wide publicity for Europe’s Best in Multimedia. What features the best multimedia products? The winning products distinguish oneself with high quality and comprehensiveness of the content. One can recognise an outstanding product also by the ease of use: their functionality, navigation and orientation. Most significant for the Europrix Multimediaart is the value added through multimedia and interactivity. This has to be supported by the quality of the technical realisation and it’s use to push the technique forwards. This features together lead to a strategic strength for the development of the European multimedia market. The Europrix Multimediaart 99 is organised by the European Commission Dg-xiii and the Austrian Ministry for Economic Affairs in order to support the development of information and multimedia markets in Europe and to strengthen European new media industries through a focus on quality products. It is also supported by the Finnish Eu Presidency in the second half of 1999. Information & Details Invitations to the Europrix Gala are made available by registration. If you wish to attend the Europrix 99 Gala, please register at mindtrek@hermia. Fi or fax:+358. 3. 316. 55. 52 and a ticket will be mailed to you, accordingly to availability. Therefore, please register soon! For additional information on accommodation and transportation, please contact: www. Mindtrek. Org/tcs/vip or tel:+358. 3. 366. 44. 00 Tampere And Helsinki Are At The Same Time The Scene Of Further Important Multimedia Activities November 19-20, University of Tampere Europrix Scholars Conference "Understanding European Content Industries. Towards a European Multimedia Economy" The conference provides an analytical and scientific reference framework and builds on the experience of the Europrix Jury and the evaluation of entries, and creates well-grounded theoretical an empirical research on European multimedia developments. Information: www. Europrix. Org/scholars_frameset. Html , < selhofer@newmedia. At > November 21, 2-5 p. M. / Tampere Hall Info 2000 and the Future of Multimedia: "Mobile Multimedia Summit" The summit reflects the potential of mobile multimedia tools and business solutions for overcoming geographic distances, enhancing electronic commerce, enlarging the professional facilities. This event is part of series of events leading up to Ist 99 Helsinki and precedes the Europrix Multimediaart 99 Gala. Information: www. Echo. Lu/ , info2000@echo. Lu November 21, 7 p. M. , Theatre Tampere Europrix 99 Gala Presentation and celebration of the best European multimedia products. Information: www. Europrix. Org , secretariat@europrix. Org mindtrek@hermia. Fi November 22-24, Helsinki Information Society Technology (Ist) Conference Ist Exhibition & Workshops, Europrix Nominee Presentation November 23, 5. 30 p. M. Finlandia Hall, Helsinki It-prize Ceremony Europrix 99 Categories & Nominees 1. Knowledge and Discovery - targeted at users who wish to increase their knowledge and learn more about the world Anatomy for Dental Surgery Assistants, Denmark Anatomy for Dental Surgery Assistants is an interactive self-tuition multimedia program aimed at dental surgery assistants. The content and design are of high technical quality, and the product is easy to use as navigation and interactivity are intuitive. S260 Geology, United Kingdom S260 Geology is an educational package for a university geology course to help students understand complex subject relationships. In all, it is an outstanding educational multimedia production which shows how a variety of different media can be used professionally to make us familiar with a serious scientific subject. The Cell I - Life from Light and Air, Germany The Cell I - Life from Light and Air is an interactive teaching tool designed for use by students at high school, college and university. Icons and illustrations are clearly defined, and the elegant sound and visuals are interwoven harmoniously to introduce us to the product´s content. 1935 A Journey to the District of Kyrönjärvi, Finland 1935 - A Journey to the District of Kyönjärvi is targeted at schools and museums, and allows the viewer to visit a fictional rural area in Finland during the 1930s. Pictures, soundtrack and narrative are well integrated, and enable us to gain valuable and imaginative insight into the development of the culture and environment of the 20th century. William Forsythe: Improvisation Technologies, Germany William Forsythe: Improvisation Technologies offers ballet students and professionals the opportunity to gain unusual access to the work of a major contemporary choreographer, William Forsythe. Divided into 60 video chapters, the program comprises lecture demonstrations in which Forsythe demonstrates the essential principles of his ballet techniques. 2. Bringing European Culture to the Digital World reflects the richness and diversity of European life and traditions Joan Miró, the Colour of Dreams, Spain Joan Miró - the Colour of Dreams is an extensive audio-visual and textual collection about the work, life, personality and environment of Joan Miró, one of the most outstanding painters of the 20th century. Pieter Bruegel t. E. , the Netherlandish Proverbs, Germany This Cd-rom offers an entertaining introduction to the world of the Netherlandish Proverbs of Pieter Bruegel t. E. And their meaning. With the product´s focus on one of the paintings of Pieter Bruegel, we are able to understand the meaning and relevance of each of the dramas in the picture which describe an irrational and illogical world. The Last Windjammers, Finland The Last Windjammers is a multimedia documentary about the last great sailing ships that sailed between Europe and Australia in the 1930s. By making the characters tell the story in an interesting and emotional way, the research becomes both educational and entertaining for all those who are interested in sailing. The Museum of Science and Industry in Manchester, United Kingdom The Museum of Science and Industry in Manchester Web site offers us an exciting opportunity to explore the museum´s galleries and events in an informative, entertaining and media-rich environment. We have the opportunity to see, touch and feel the industrial forces that have shaped our lives and our society. Sigmund Freud - Archaeology of the Unconscious, Austria The Cd-rom Sigmund Freud - Archaeology of the Unconscious introduces us not only to Sigmund Freud the person, but also to his theories. Freud´s major hypothesis was that our actions are driven by the subconscious, and that we can take a glimpse into this world by examining our dreams. Sigmund Freud is a tool that both educates us about Freud and helps us to learn about ourselves. 3 Supporting Smes in the Marketplace address the interests of small and medium-sized enterprises Cinepalace, Finland Cinepalace is a Finnish Web service provided by cinema owners, which enables customers to buy movie tickets directly on the Web as well as offering a comprehensive movie content service. The movie coverage includes the presentation of trailers, movie news, and special feature-making. Kölner Philharmonie 1999/2000 Cd-rom, Germany The Kölner Philharmonie 1999/2000 Cd-rom presents the music performances in the Kölner Philarmonie, one of the most famous concert halls world-wide. There are data on approximately 400 concerts with 900 artists performing 700 works. The Cd-rom also offers a complete service package, ranging from provision of detailed information to online purchase of concert tickets. Tariftip - The World of Telekommunikation, Germany Tariftip - The World of Telecommunication is an online platform providing information on telephone services in Germany. The possibility to compare the prices of different products or between specific telecom providers is an excellent way of exploiting the interactive potential of online media to the maximum benefit of users. 4. Improving Democracy with Multimedia assist the democratic process and to increase the opportunities for public participation in governance Mimesi, Italy Mimesi is an educational simulation game for adults and adolescents. It adopts a task-solving approach and invites the main actors of city governments and citizens to experiment with co-operative negotiation in planning the future of their cities. The user becomes actively involved in decision-making processes and environmental planning. Idea Factory (for Espoo youth council), Finland Idea Factory is a Web application developed for the youth council of Espoo in Finland. The application represents a step-by-step process of political decision-making in a democracy where young people have the opportunity to raise issues from their everyday life. The purpose of the Web site is to raise interest in becoming involved in, and empowered by, the democratic process. 5. Serving Multilingual Europe help to overcome barriers and cross the boundaries of different languages The A-files, Norway The A-files is an entertaining language-learning program for teenagers. The program provides a good opportunity for the user to become familiar with different accents, and male and female voices, as well as different age-related intonation from various parts of the English-speaking world. O!kay! 2/99 Red Dragon, Germany Red Dragon forms part of the educational Cd-rom series O!kay! It is targeted at young children in Germany, and helps them to learn more about British culture and use of the English language by confronting them with native English speakers in various situations. The story line involves the user actively by combining learning tools with the challenge of having to solve a mystery. Europlus+reward - Interactive Course of English, Poland The interactive title Europlus + Reward is a comprehensive distance-learning program for teaching English. Learning is progressive and well planned and covers reading, writing, listening and speaking English, from elementary to upper-intermediate level, as well as raising cultural awareness. 6. First Steps in Multimedia aimed at all those users who have little or no contact with computers and multimedia, such as children or elderly people Obi & the true story of the Elves, Netherlands In Obi & the true story of the Elves, children can take part in an interactive cartoon in which they learn all about nature´s four seasons. To find the solution to Obi & the true story of the Elves, children are invited to explore the world of the elves by using passwords, spells and games. When they get all the right answers, they will receive the key to the game´s target. Laura´s happy adventure, Germany Laura´s happy adventure is a real-time, three-dimensional adventure game for girls under the age of 12. As it is based on Playmobil toys, children will feel familiar and comfortable with Laura´s world. Laura has to complete a number of tasks which are based on helping other people and which encourage co-operation and help towards others. Uppo-nalle´s Poem Trip, Finland In Uppo-nalle´s Poem Trip, the little bear Uppo introduces children to the magical world of poetry. The objective of the game is to help Uppo get his inspiration back. The beautifully animated characters which Uppo encounters come from traditional Finnish folklore, including fairies and imaginary creatures. Uncle Albert´s Magical Album, France Uncle Albert´s Magical Album is a non-gender-specific children´s interactive Cd-rom adventure which opens up the magical world of the eccentric Uncle Albert. Children can explore a fascinating world of magical machines, living insects and other botanical objects. Central to the play experience is the ability for children to solve many of the game´s riddles and puzzles. Forestia Junior, France Forestia Junior is aimed at very young children, to make them familiar with the world of forests and raise their environmental awareness. Throughout the experience, children meet many different characters who introduce them to educational games aimed at increasing their awareness of our environment. Special Competition: Students´ Award invites entries by students and young multimedia producers submitted by their universities or schools of training, with the aim of identifying the most innovative products of Europe´s top young talent Learning the Mouse with Burnie Rocket, United Kingdom Learning the Mouse with Burnie Rocket is an interactive teaching tool for young children. By using a puzzle-based teaching method, the application introduces children from the age of 3 to 4 years to the basics of mouse usage. At the same time, it stimulates the mind of the child, familiarises the child with shapes and numbers, and helps develop hand-to-eye co-ordination. Weiße Vernunft - Housing development in Weimar Germany. Architecture and Concept of Life, Germany This product describes the concepts behind housing development and architecture in Weimar Germany. The design aesthetics are stylish and accomplished to such a high standard that the production recalls effortlessly the style, image and ambience of Weimar Germany. Esfore entropy, United Kingdom Esfore-entropy presents a series of experimental navigational tools linked by an emphasis on concept. Through its high quality of interactivity and aesthetic design in animation, video and three-dimensional modelling, esfore-entropy manages to create objects and interfaces with a realistic "look and feel". A!r, Switzerland A!r is not only a unique approach to explaining what air is, but also makes the user experience air directly via the human senses. We cannot merely touch, but also see, hear and smell the air, as the exploration of the air is divided into five sections: seeing, hearing, smelling, touching and tasting. Each section is punctuated by video interviews with people whose profession is connected with air. Synema - Hidden Worlds of Colour and Sound, Germany Synema is a Web site about the sensation of synaesthesia. By taking inspiration from writers, philosophers, artists and musical composers and their ideas about synaesthesia, the product introduces the user to an interactive experience in an environment where colours and sounds are closely associated. If you require further information please visit the Europrix Web site www. Europrix. Org or contact Birgit Rabl, Günther Krumpak, Europrix Multimediaart ,Jakob-haringer Straße 5/Iii ,A-5020 Salzburg, Austria ,T +43. 662. 454 888 714; F +43. 662. 452 172 press@europrix. Org . |
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